Husband and wife team Duncan & Samantha McGregor have announced the opening date for their new store, Dipp’d.

Nestled on Claremont Hill in Shrewsbury, the new brand will be the first in the UK to offer authentic American Sugar cookies, with a regularly rotating menu of new and interesting flavours.

To celebrate the opening on Wednesday 12 June, Duncan & Sam will be offering the first 10 customers a free gold card which entitles them to a free box of cookies, donuts or brownies once a month for a year. Not only that but the next 100 customers to visit in the morning will receive a free chocolate chip cookie in celebration of the opening.

Leading up to the grand opening there will also be spot giveaways of free mini cookies, so keep an eye on the official Instagram and Facebook pages for the giveaway details.

The couple plan to release new flavours every couple of weeks and will always have firm favourites in-store like the traditional chocolate and double chocolate chip cookies.

Every cookie is hand decorated to order in-store and will be release several different dipping sauces to buy to complement the range. Over the next 6 months there are plans to offer vegan and gluten free cookie options.